Current performance Indicators for Ontario's Tourism Industry

 

December 2011

% change*

Jan-Dec 2011

% change*

International Border Crossings1        
Total Inbound

891,132

6.7%

12,588,169

-1.4%

From the U.S.

762,080

6.1%

10,783,486

-2.6%

From overseas

129,052

10.3%

1,804,683

6.6%

Total Outbound

2,250,447

1.5%

28,592,671

7.8%

To the U.S.

1,920,667

2.3%

24,165,137

8.2%

To overseas

329,780

-2.4%

4,427,534

5.4%

Ontario Hotel Statistics2

 

 

 

 

Hotel Occupancy

45.5%

0,5†

61.0%

0.6†

Hotel Average Daily Rate

$113.98

-0.1%

$122.10

0.6%

Employment in Tourism-Related Industries3

1,688,900

-1.4%

1,695,775

0.0%

Travel Price Index4

118.6

4.5%

120.3

6.3%

Visitor Inquiries

       
1-800-Ontario5

1,690

-10.8%

114,817

-37.7%

www.OntarioTravel.net5

103,100

-62.4%

3,276,990

-25.7%

Travel Information Centres5

30,046

-0.2%

927,887

-6.7%

 

Q4 2011

% change*

Jan-Dec 2011

% change*

Ontario's International Travel Account

-$1.5 billion

-1.5%

-$7,4 billion

1.8%

* Percentage change over same period of previous year
Change in percentage points

Sources: 1. Statistics Canada, 2. PKF Consulting, 3. Statistics Canada, Ontario Ministry of Tourism, 4. Statistics Canada, Ontario Ministry of Tourism, 5. EDS, Ontario Ministry of Tourism.